Nineteen years have passed since the devastating terrorist attack on September 11, yet the memories remain vivid. The tragedy claimed nearly 3,000 lives, leaving an indelible mark on America’s collective consciousness.
Amidst the sorrow and grief, 9/11 also symbolizes the unwavering patriotism and solidarity of the American people. As the world mourned the loss, citizens from diverse backgrounds stood united against those who sought to harm the nation.
In the aftermath of the tragedy, Budweiser’s poignant commercial continues to evoke emotions. The heartfelt tribute features the iconic Clydesdales horses traversing New York City, passing landmarks like the Statue of Liberty and Brooklyn Bridge.
The horses finally arrive at the site where the Twin Towers once stood, bowing their heads in reverence. The powerful message resonates: “Never forget, and never let it happen again.”
Initially aired only once, the commercial reappeared on the 10th anniversary of the attack. According to Paul Chibe, Anheuser-Busch’s VP-marketing, “Our 9/11 Clydesdales tribute ad is very special… We re-aired the spot to support the National September 11 Memorial & Museum fundraising campaign, emphasizing the importance of remembering those lost and affected.”
Experience the emotional impact of this timeless tribute below.
This classic advertisement serves as a reminder of the resilience and unity that defined America in its darkest moment. As we reflect on the past, we honor the memories of the fallen and reaffirm our commitment to preventing such tragedies from occurring again.